haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 1-10 / 469
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1.
Comprende code switching? Young Mexican-Americans' responses to language alternation in print advertising
Journal of Advertising Research
2011 : DEC, VOL. 51:4 p. 648-659
 2011 Bishop, M.
Peterson, M.
2.
Suspicion and perceptions of price fairness in times of crisis
Journal of Business Ethics
2011 : JAN II, VOL. 98:2, p. 331-349
 2011 Ferguson, J.L.
Ellen, P.S.
Piscopo, G.H.
3.
An exploratory study into the factors impeding ethical consumption
Journal of Business Ethics
2011 : FEB II, VOL 98:4, p. 597-608
 2011 Bray, J.
Johns, N.
Kilburn, D.
4.
The naked truth: revealing the affinity for graphic sexual appeals in advertising
Journal of Advertising Research
2011 : JUN, VOL 51:2, p. 436-448
 2011 Reichert, T.
LaTour, M. S.
Ford, J. B.
5.
Branding in a global marketplace: the mediating effects of quality and self-identity brand signals
International Journal of Research in Marketing
2011 : DEC, VOL. 28:4, p. 342-351
 2011 Strizhakova, Y.
Coulter, R.A.
Price, L.L.
6.
Customer reactions to acquirer-dominant mergers and acquisitions
International Journal of Research in Marketing
2011 : DEC, VOL. 28:4, p. 332-341
 2011 Thorbjørnsen, H.
Dahlén, M.
7.
Young adults' responses to product placement in movies and television shows: A comparative study of the United States and South Korea
International Journal of Advertising
2011 : VOL. 30:3, p. 479-507
 2011 Lee, T.
Sung, Y.
Choi, S. M.
8.
Anti-consumption and consumer resistance: concepts, concerns, conflicts and convergence
European Journal of Marketing
2011 : VOL. 45:11-12, p. 1680-1687
 2011 Lee, M. (guest editorial)
9.
Does consumer scepticism negate the effects of visceral cues in weight loss advertising?
International Journal of Advertising
2011 : VOL. 30:4, p. 693-719
 2011 Amos, C.
Grau, S.L.
10.
Context effects of TV programme-induced interactivity and telepresence on advertising responses
International Journal of Advertising
2011 : VOL. 30:4, p. 641-663
 2011 Cauberghe, V.
Geuens, M.
Pelsmacker, P. de
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